Paid advertising

Your ad opens the door. Make the next step count.

Someone sees your ad, clicks, and lands on your site. I work on Meta Ads campaigns for Facebook and Instagram and Google Ads when the channel is agreed, alongside the full journey: what you promise, what they find, and how you’ll handle the inquiry.

Let's talk about your business

Field notes / Paid advertising

The campaign lives in Meta, the message, and what happens next.

I can set up and review Meta Ads campaigns for Facebook and Instagram, plus Google Ads when that channel is agreed. I define the objective and audiences, prepare creative directions, and connect the ad to an agreed page and measurement path.

What I prepare

An offer, objective, area, audience, and budget brief.
Campaign, ad set, and ad setup in Meta Ads for Facebook and Instagram; Google Ads when included in scope.
Copy variants and creative direction using your approved materials.
A landing page, form, or contact path aligned with the ad.
Measurement for clicks, forms, calls, or inquiries that can actually be verified.

What I need from you

Access to Meta Business, the Facebook Page, Instagram account, Google Ads, and ad assets included in scope.
An ad budget separate from Locallign’s fee.
The offer, area, capacity, images, and required approvals.
A person who responds to inquiries and defines what counts as an opportunity.

This is a good starting point when…

You have a specific offer, capacity to handle inquiries, and a defined journey for testing a campaign.

You can describe who you serve and where.
You have creative materials or time to produce them.
Someone owns the response and review of each inquiry.

01 / Priority

Set up the Meta Ads campaign.

We define the objective, service, area, audience, and available budget. That gives the Facebook and Instagram or Google Ads campaign a clear structure and makes the exclusions visible.

02 / Journey

Follow through on the ad’s promise.

I prepare copy variants and creative direction from your approved materials, review ad sets, and connect each ad to a landing page, form, or contact path that carries the same offer through.

Websites that continue the message

03 / Review

See what happened after the click.

We configure measurement for clicks, forms, calls, or inquiries that can actually be verified. We use that evidence to decide what to adjust in the campaign, ad, or page, without promising results.

Frequently asked questions

Before we begin

Is ad spend included?

It is not assumed. Advertising spend is separate from Locallign’s fee and agreed independently.

Do you work on Meta Ads and Google Ads campaigns?

Yes. I can set up Meta Ads campaigns for Facebook and Instagram and work on Google Ads when that channel is agreed. Ad spend, creative materials, and the exact scope are confirmed in the proposal.

A clear next step

The ad gets attention. What happens next matters just as much.

Define what is worth promoting and what should happen with each inquiry.

Let’s talk about your campaign